HOW TO INCREASE YOUR NUMBER OF NEW CUSTOMER?
1. MEDIA Advertising
(Duh! Bet you never guessed this one)
Newspapers, Magazines, Radio, Newsletters, Radio, Television. All the expensive stuff that eats up budgets.
2. PUBLIC RELATIONS AND PRESS RELEASES
3. LETTERBOX FLYERS.
4. SIDEWALK HANDBILLS
5. CATALOGUES
6. BROCHURES
7. YELLOW PAGES
8. TARGETED DATA BASES
9. PIGGY BACK INVOICE MAILINGS Every time you send any type of mail to your customers and suppliers, include an offer.
10. FAX OUTS
11. BILLBOARDS
12. POSTERS
13. PUBLIC TRANSPORT Advertising Taxis, Busses, LRT, and Trains
14. CINEMA Advertising
15. SPONSORSHIPS
16. POST CARD MAILINGS
17. WEB PAGES and BLOGS
18. BUILDING SIGNAGE
19. CAR SIGNAGE
20. IN STORE and POINT OF SALE SIGNAGE
21. WINDOW DISPLAYS
22. SANDWICH BOARDS
23. PRODUCT PACKAGING
24. IN STORE VIDEO PRESENTATIONS
25. SHOPPING CENTER PROMOTIONS
26. STICKERS AND TAGS
27. FRIDGE MAGNETS , They really do work!
28. BLIMPS BALLOONS and BANNERS , Great for creating special event immediacy.
29. BUSINESS CARDS and BUSINESS STATIONERY
30. NETWORKING CLUBS
31. SALES TRAINING
To improve conversion rates and upselling opportunities
32. COMPETITIONS
33. SURVEYS
34. TELEMARKETING and COLD CALLING
36. POST MARKETING
37. PUBLISH A BOOK, To educate your customers and establish yourself and your business as THE expert in your field.
38. CONDUCT SEMINARS and EDUCATIONAL Events
39. SET UP A DISPLAY AT FAIRS AND FETES
40. ESTABLISH PARTY PLAN, AGENTS and AFFILIATE PROGRAMS
41. OPEN IN NEW LOCATIONS
42. CREATE V.I.P. INTRODUCTORY CARDS
Develope a powerful offer and distribute at least 10 to each of your existing customers and each of your team members. Then create a regular reward for customers and team members who distribute the cards.
43. CONDUCT GUERRILLA Advertising STUNTS
To generate FREE publicity and powerful word of mouth promotion. (The trendy’s call this BUZZ Advertising now.)
44. WRITE ARTICLES FOR PUBLICATIONS.
WHAT CAN YOU DO RIGHT NOW?? Pick the top 5 that suit your business best and GO FOR IT.
(Duh! Bet you never guessed this one)
Newspapers, Magazines, Radio, Newsletters, Radio, Television. All the expensive stuff that eats up budgets.
2. PUBLIC RELATIONS AND PRESS RELEASES
3. LETTERBOX FLYERS.
4. SIDEWALK HANDBILLS
5. CATALOGUES
6. BROCHURES
7. YELLOW PAGES
8. TARGETED DATA BASES
9. PIGGY BACK INVOICE MAILINGS Every time you send any type of mail to your customers and suppliers, include an offer.
10. FAX OUTS
11. BILLBOARDS
12. POSTERS
13. PUBLIC TRANSPORT Advertising Taxis, Busses, LRT, and Trains
14. CINEMA Advertising
15. SPONSORSHIPS
16. POST CARD MAILINGS
17. WEB PAGES and BLOGS
18. BUILDING SIGNAGE
19. CAR SIGNAGE
20. IN STORE and POINT OF SALE SIGNAGE
21. WINDOW DISPLAYS
22. SANDWICH BOARDS
23. PRODUCT PACKAGING
24. IN STORE VIDEO PRESENTATIONS
25. SHOPPING CENTER PROMOTIONS
26. STICKERS AND TAGS
27. FRIDGE MAGNETS , They really do work!
28. BLIMPS BALLOONS and BANNERS , Great for creating special event immediacy.
29. BUSINESS CARDS and BUSINESS STATIONERY
30. NETWORKING CLUBS
31. SALES TRAINING
To improve conversion rates and upselling opportunities
32. COMPETITIONS
33. SURVEYS
34. TELEMARKETING and COLD CALLING
36. POST MARKETING
37. PUBLISH A BOOK, To educate your customers and establish yourself and your business as THE expert in your field.
38. CONDUCT SEMINARS and EDUCATIONAL Events
39. SET UP A DISPLAY AT FAIRS AND FETES
40. ESTABLISH PARTY PLAN, AGENTS and AFFILIATE PROGRAMS
41. OPEN IN NEW LOCATIONS
42. CREATE V.I.P. INTRODUCTORY CARDS
Develope a powerful offer and distribute at least 10 to each of your existing customers and each of your team members. Then create a regular reward for customers and team members who distribute the cards.
43. CONDUCT GUERRILLA Advertising STUNTS
To generate FREE publicity and powerful word of mouth promotion. (The trendy’s call this BUZZ Advertising now.)
44. WRITE ARTICLES FOR PUBLICATIONS.
WHAT CAN YOU DO RIGHT NOW?? Pick the top 5 that suit your business best and GO FOR IT.

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